Tuesday

Integrated graphic design

Integrated design is a collaborative method for designing which emphasizes the development of a holistic design. The integrated graphic designs are differentiated not by the repeatedly using logos but by the coordinated colours and artistic images with a subtle similarity and unity like this example. These pictures are good examples of integrated graphic designs.
'Integrated design has evolved in conjunction with the rise of multidisciplinary design firms and sustainable design. It frequently begins with a charrette or eco-charrette, an intensive design workshop, in which many stakeholders gather to set goals and identify strategies for achieving the desired outcomes. ' -Wikipedia





“Cosmo” packaging and promotional material

“Vodikice” packaging, promotional material and Vodkice billboard